r+ Journal

Seeking "Greener" Pastures

By Andy GohFounder and CEO of r+
Share:
hello world!

In Kampot's countryside, there are seemingly endless fields of green, where I felt comforted amidst nature. There, I chatted with my friend, who I will refer to as Keith for privacy reasons, a farmer, who shared that he hoped to move to urban Kampot to live more comfortably one day.

Returning home to Singapore last Thursday, I recalled his words when I saw our familiar HDB flats. In urban Singapore, we have fields of tarmac and concrete instead, along with our modern comforts and appliances. Forest bathing and city immersion are starkly different. Yet, both urbanites and rurality yearn for the "greener" pastures of the other side.

What is the best solution? If we could only have the best of both worlds! r+ bridges urban sophistication and rural rusticity, marrying the benefits of both ways of life as we create the new rural.

More stories

17 May 2023
Heart at Work

Work continues apace with the construction of r+ cafe | grains. With the masterful completion of the frame, our guest installer, Gakir, returns to Singapore. We thank him for his invaluable contribution. Gakir, a Bangladeshi based in Singapore, is an expert installer. "I totally enjoyed the trip and will love to come back to Kampot! […]

Read More
29 July 2022
Changing Behaviors: Sustainable Tourism Panel Talk

r+ CEO and Founder, Andy Goh, will be delivering a panel talk on Sustainable Tourism in collaboration with the Greater Club. Join us to uncover how hospitality is evolving for the better in light of the ongoing climate crisis. Visit https://msha.ke/greaterclub/ for more info.

Read More
crossmenuarrow-up linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram